Gap Marketing

“Secrets” for Creating Powerful Ads

“Secrets” for Creating Powerful Ads

Your goal needs to be to have predictable results every time you run an ad. Your ad must be a salesperson in print, online, on the radio, in the television ad, etc. A weak or non-existent headline works as a highly skilled and master saboteur against your advertising effort!

Unless your display ad convinces a client to pick up the phone and call you or come into your office, your ads are useless.