“Secrets” for Creating Powerful Ads

“Secrets” for Creating Powerful Ads

Your goal needs to be to have predictable results every time you run an ad. Your ad must be a salesperson in print, online, on the radio, in the television ad, etc. A weak or non-existent headline works as a highly skilled and master saboteur against your advertising effort!

Unless your display ad convinces a client to pick up the phone and call you or come into your office, your ads are useless.